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Best Practice For Managing Mailchimp & Vincere Integration
Best Practice For Managing Mailchimp & Vincere Integration

Understand how the integration works and follow these best practice methods to get maximum value out of your investment with MailChimp.

Annabella avatar
Written by Annabella
Updated over 4 years ago
  1. What do you want to export to MailChimp?

  • To export Candidates from Vincere to MailChimp, use Talent Pools.

To learn how to do export to MailChimp, read it here.


โ€‹2. How does the export work?

From inside Vincere, you will select the Audience you want to send the Talent Pool or Distribution List .

The Audience list is synced from your MailChimp account.

3. MailChimp Pricing & Costs

MailChimp's current pricing ( as of May 2019) is based on number of:

  • Contacts

  • Audiences (your lists)

4. BEST PRACTICE: What is the best way to manage Audiences from Vincere?

To keep costs low (within the Essentials pricing plan of Mailchimp), we suggest the following practice:

  • Have only 2 Audiences in MailChimp: 1 for Candidates , 1 for Contacts

  • Make use of Tags to segment your lists in MailChimp. You can tag Candidates & Contacts for segmentation for more targeted campaigns.

  • Check that you only send valid emails to MailChimp: e.g exclude all fake/ placeholder email address from Vincere.ย 

  • For example, to filter out email addresses which end with '.comx' or '@noemail.com' create a search string as follows:

5. Want to send more customized data to MailChimp?

You can build a zap using Zapier to automatically send Candidates/Contacts to Mailchimp. Here's how.

If you're new to Zapier, learn more here.
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To get started with Zapier x Vincere, read more here.

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